ClearRiver Advertising and Marketing

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Apr

19

2013

Hold the Foam! Studio Updates at ClearRiver

By: Mark Kawiecki

For the past two years we have loved the benefits of having an in-house studio for our photo and video services. Not only is it super convenient for us, but it is convenient for our clients.

Apr

19

2012

What Small Business Owners Need to Know About Websites

By: Keith Heustis

Today I had the pleasure of speaking to small business owners about website development. This is my third talk on the subject matter and I’ve learned there can be a wide scope of website needs in the audiance. For instance some people indicated that they did not yet have a website, while others indicated they do have a website but it is in pretty bad shape, still others said they had a good functioning website but wanted to know how to take it to the next level.

Mar

30

2012

The 6 Fastest Ways To Lose People’s Attention

By: Mark Kawiecki

Good messaging can be broken into two parts: 1) getting people’s attention and 2) keeping their attention long enough to tell them something. Here a few great ways to fail at this:

Dec

08

2011

Websites and apps to help with your holiday shopping

By: Kristen Squires

We all know how difficult holiday shopping can be. Malls are crowded, traffic is horrendous and lines in the stores are backed up for miles. The best way to maneuver through the madness is to have a plan of attack.

Nov

18

2011

ClearRiver and United Way of Midland County produce Midland-style “Evolution of Dance” video

By: Keith Heustis

United Way of Midland County ended its community campaign with lots of laughter and celebration.

Nov

11

2011

The buzz on content marketing: Why it’s better than traditional marketing

By: Kristen Squires

Social media, search engine optimization (SEO) and content creation are becoming tactics we, as marketers, can no longer ignore. Consumers are changing the way they research and shop for products and services.

Oct

12

2011

UPDATE: Making the most of your Facebook page profile picture

By: Keith Heustis

IMPORTANT! This post is obsolete! As of March 30, 2012 all Facebook pages will be forced to a new design that cannot utilize the techniques that I’ve outlined in this post.
Use this link to find out more: http://www.facebook.com/about/pages/

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