ClearRiver Advertising and Marketing

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Mar

10

2011

Using Twitter search to find your audience

By: Mark Kawiecki

For businesses and individuals that are starting to use Twitter, making good connections can be a challenge. This article should help you locate specific types of Twitter users you’d like to engage with.

Mar

08

2011

Four guardian angels added to our team

By: Kristen Squires

The new year has brought some change to ClearRiver Advertising and Marketing. We gained four employees, or “guardian angels”

Jan

25

2010

Making the most of your Facebook page profile picture

By: Keith Heustis

Facebook hasn’t always made it easy to figure out what size is best to use for a profile picture or how to control what your Facebook thumbnail looks like in news feeds and other areas of the site.

Aug

04

2009

How to prepare for a photo shoot

By: Garrett Willette

Do you remember back in elementary school when you had picture day? Your parents would dress you up in some hideous outfit and a stranger would lick his hand to fix your loose hairs, using the same comb from one child to the next. The end result was a portrait that if anyone found today you would be forever embarrassed.

Jul

13

2009

Being physically fit is good for business

By: Reiner Mehltretter

Do you ever get to work in the morning feeling tired before you’ve even started your day?

May

28

2009

“Your 15 Minutes of Fame Awaits” case study

By: Keith Heustis

For more than 50 years ClearRiver Advertising and Marketing has provided creative services for a wide range of clients. Located in Midland, Mich. ClearRiver recently attended The Great Lakes Bay Regional Expo, a yearly business event that hosts a variety of businesses from the Midland, Bay City and Saginaw area. The expo provides a great opportunity for face-to-face marketing and networking with area businesses, and the opportunity to demonstrate new products and services to the almost 3,000 visitors that come through the doors during the one day event.

May

21

2009

Graphics file formats demystified

By: Nathan Wilds

Not all graphics file formats are suitable for all purposes. Which is best? In general, some are optimized for printing and others for onscreen viewing. Each has its advantages and disadvantages, which I’ll discuss below.

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