ClearRiver Advertising and Marketing

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Social Media

Nov

11

2011

The buzz on content marketing: Why it’s better than traditional marketing

By: Kristen Squires

Social media, search engine optimization (SEO) and content creation are becoming tactics we, as marketers, can no longer ignore. Consumers are changing the way they research and shop for products and services.

Oct

12

2011

UPDATE: Making the most of your Facebook page profile picture

By: Keith Heustis

IMPORTANT! This post is obsolete! As of March 30, 2012 all Facebook pages will be forced to a new design that cannot utilize the techniques that I’ve outlined in this post.
Use this link to find out more: http://www.facebook.com/about/pages/

Oct

12

2011

Social Media Tips and Advice from the !gnite Conference

By: Kristen Squires

The !gnite Social Media Conference on Sept. 22 definitely ignited discussion and ideas between our staff. It was a fantastic time! We got to discuss social media all day and were surrounded by social media nerds just like us. We were most excited because we even learned a few things. Here are the top 10 pieces of advice we took away from !gnite.

Sep

14

2011

Is your Facebook contest “illegal”? How to promote your business by hosting a Facebook contest

By: Kristen Squires

Hosting a contest on Facebook is a powerful way to gain followers, build excitement and increase fan engagement. However, Facebook’s promotion guidelines are strict and govern much of what can and cannot be done on the platform.

Mar

10

2011

Using Twitter search to find your audience

By: Mark Kawiecki

For businesses and individuals that are starting to use Twitter, making good connections can be a challenge. This article should help you locate specific types of Twitter users you’d like to engage with.

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